Content Creator (entry-level)

Content Creator | MCI Group | EN

The Content Creator reports to the Global PR & Content Manager and works in close collaboration with the global and local marketing teams. She/He supports the global marketing team and further strengthen our online & offline lead generation by crafting/editing/distributing a variety of creative content for the corporate and association audiences of MCI and group partner business.

These will be your essential responsibilities as a Content Creator.

Be a Multimedia Content Creator:

  • Populate & manage the Content Calendar for each month

- Produce content for each online & offline channel

- Write, format, and edit short-form and long-form written content for the MCI blog, MCI insights (Thought leadership papers and whitepapers), MCI Client Case Studies and E-newsletters.

- Design and create infographics and visuals for MCI offline and online channels (desired skill)

  • Liaise with stakeholders and leadership teams from various departments (business development, sales, marketing) for sourcing information to convey the right message about offered services

Be a Brand Ambassador:

  • Be an ambassador for the company’s brand and vision in all areas of your work
  • Ensure all content created (blog articles, infographics, social media visuals) are fully aligned with the request positioning and the key corporate and/or association tone of voice
  • Ensure MCI’s vision remains consistent across the wide range of clients and partners

Be a Professional All-Rounder:

  • Optimise both MCI’s Corporate & Association brand value propositions and competitive sales positioning and enablement.

Be Ready to Manage Content & Projects:

  • Manage the available content marketing tools for publishing and distributing various types of content
  • Create and maintain documentation for content marketing projects
  • Research and implement new practices for streamlining communication and collaboration among local marketing teams

We are looking for someone who:

  • Has strong, positive and clear communication skills
  • Has a strong writing ability
  • Has a minimum 2 years of experience in a similar role within an international organisation and/or media agency
  • Has at least a Bachelor’s degree in marketing, journalism, media and communications and/or advertising (Master’s qualifications considered a plus)
  • Can work with people across multiple categories and functional areas
  • Can prioritise tasks and manage deadlines in a fast-paced environment
  • Is up to date with popular culture and trends in the event industry
  • Is tech-savvy & an avid social media user
  • Can articulate ideas and the tone for addressing both the Corporate and Association online and offline audiences