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Deploying Market Entry Strategies for China & Europe - PART 2

This podcast interview is Part 2 of a presentation entitled “Different Market Entry Strategies for China & Europe” presented at the ASAE Annual Meeting in Atlanta in August with SLAS CEO Greg Dummer. Part 2 provides an “in region” perspective shared by two leading consultants who drove the two different approaches needed by SLAS to promote market penetration.

 

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