McLean, VA, USA, June 18, 2020. To meet the rapidly growing demand by associations and corporations for virtual learning and events, MCI USA has partnered with training firm Mindset Digital, a market leader in gamified learning and attention design in the U.S.
“Organizations are investing in new ways to bring people together virtually, deliver value and find new sources of revenue,” said Tom Gibson, CEO of MCI USA. “Our new partnership with Mindset Digital furtherexpands our ability to deliver virtual content, training and consulting that drives both engagement and results.”
Even before the recent push toward virtual learning and events, the $326 billion workforce training market was rapidly accelerating,noted Mindset Digital Founder and CEO Debra Jasper, Ph.D. “While in-person events will certainly return,the ability to also fully integrate virtual engagement solutions will dramatically changethe learning landscape,” she said.
Together, MCI USA and Mindset Digital will offer organizations consulting and learning programs in how to:
“We’re all experiencing major shifts in how we work,” Jasper said. “As we Zoom through our days, it will be ever more important to help professionals learn how to make a big impact, even on a small screen.”
To learn more about MCI USA and Mindset Digital education and training programs, contact Deborah Sas at Deborah.Sas@mci-group.com.
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Associate Vice President, Public Relations
MCI is the global leader in engaging and activating audiences. Our business is founded on a simple human insight: When people come together, magic happens. Since 1987, we have been bringing people together through inspiring meetings, events, congresses and association or community management. MCI helps organizations harness the power of community by applying our strategic engagement and activation solutions to build unforgettable online and offline experiences that foster change, inspire, educate and enhance business performance. MCI is an independently owned company headquartered in Geneva, Switzerland, and boasts a global presence with 2,500+ professionals in 61 offices and 31 countries, who work with clients across Europe, the Americas, Asia-Pacific, India, and the Middle East. Visit us at www.mci-group.com rel="noopener noreferrer" or on LinkedIn, Twitter, Facebook.
ABOUT MCI USA
MCI USA helps companies and associations strategically engage and activate their target audiences, building community and boosting client performance through face-to-face, hybrid and digital experiences that support client business objectives. With US headquarters in the Washington, DC area and offices in New York, Miami, Baltimore, Dallas, and Chicago, MCI USA is rapidly expanding its platform rel="noopener noreferrer" to deliver a robust rel="noopener noreferrer" set of services in its Association rel="noopener noreferrer" and Corporate Solutions rel="noopener noreferrer" portfolios. Find out rel="noopener noreferrer" more at www.mci-group.com/usa.
ABOUT MINDSET DIGITAL
Mindset Digital has trained more than 200,000 professionals in Fortune 100 firms and other top organizations around the world in how to compete and connect in a digital age. Its proprietary approach in attention design, micro storytelling and gamification drives scalable and measurable results. The firm has worked extensively in financial services, healthcare, pharma, education and hospitality. Mindset founders Debra Jasper, Ph.D. and Betsy Hubbard were named by EY in 2018 as two of the top 12 female entrepreneurs in North America. For more, visitwww.mindsetdigital.com.