A 360-degree platform elevates the power of virtual experience for the PSMMC

 

 viewers

Audience
Over 2,500 viewers

 

members increase

Engagement
4,000+ networking chats on the virtual platform

 

   

Business
1,000+ expo visitors including 13 booths

           

Challenge

The Prince Sultan Military Medical City (PSMMC) challenged MCI to transform the 2nd edition of its annual event - the International Conference on Family Medicine (ICFM) - into virtual in six weeks.

Solution

As a result, a 3D virtual platform was developed, including all aspects of medical conference requirements such as plenary, posters, exhibition area, networking with live chat, and multi-language simultaneous sessions. Audience involvement was key in designing the 360-degree virtual platform with the objective to offer participants, speakers, sponsors and moderators seamless experience as close as possible to the live event.

ACTIVATE YOUR AUDIENCE IN PHYSICAL OR DIGITAL REALMS