Successfully Tailoring Educational Programs to Europe and Beyond

Successfully Tailoring Educational Programs to Europe and Beyond | MCI Group | EN

In 2015, SAE International undertook an in-depth market study uncovering the European industry players' needs, their perception of the organization as well as the trends and drivers influencing the European market. In three years, the organization managed to successfully establish its engineering professional development offerings in some 30 countries generating 10M$ revenues for the organization. In three years, the organization managed to successfully establish its engineering professional development offerings in some 30 countries generating 10M$ revenues for the organization.

This 45-minute webinar presented by Annemarie Weise of MCI Benelux and Kevin Perry of SAE International highlights the strategies deployed to successfully establish and tailor the organisation’s engineering professional development offerings to the specific needs of the European market.

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