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At the European Cities Marking Conference, the Global Destination Sustainability Index (GDS-Index) released its third Whitepaper that details the case studies, data analysis and the actions taken by 47 Destination Management Organisations (DMOs) and municipalities to become destinations of choice for meetings, events and business tourism.The Whitepaper defines six converging mega trends that present destinations and the event industry with opportunities to improve their performance and adapt to the risks presented by climate breakdown, ecocide, demographic shifts, social change and digitisation.
It highlights four fundamental building blocks for DMOs to become sustainable destination stewards and change-makers and defines eight tactics on how destinations can integrate sustainability into their core strategy and become leaders in future-oriented collaboration.
To download the full report, click here.
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